Optident announces winners of the 2021 White Dental Beauty and Dental Circle Competition


  Posted by: Dental Design      15th December 2021

Recipients recognised for their excellence in teeth whitening and dental restorations

Optident, a Henry Schein company, announced the winners of its second annual White Dental Beauty and Dental Circle Competition, which recognises dental practitioners for their excellence in the use of White Dental Beauty tooth whitening gels and the White Dental Beauty CompoSite restorative system. The competition was organized in partnership with StyleItaliano, a growing community of skilled dental practitioners who contribute their ideas to bring more simplicity and predictability into everyday dental procedures*.

Open to dental practitioners located in the United Kingdom, the 2021 competition featured two categories titled, “Bleach” and “Bleach Bond.” Entrants in the “Bleach” category submitted before and after images using White Dental Beauty tooth whitening gels. Entrants in the “Bleach Bond” category submitted photos of restorative cases using both White Dental beauty tooth whitening gels and White Dental Beauty CompoSite (composite direct veneers or posterior cases).

Amy Harper

StyleItaliano Honorary Member and Scientific Director, Professor Louis Hardan, Head of the Restorative and Aesthetic Department at Saint Joseph University Beirut, Lebanon, judged the competition, extensively reviewing the many high-quality cases received. Professor Hardan selected three winners for the “Bleach” category of the competition, and three winners for the “Bleach Bond” category of the competition.

The winners of the “Bleach” category of the competition are:

  • First Place – Akash Singh
  • Second Place – Amy Harper
  • Third Place – Niva Shah

The winners of the “Bleach Bond” category of the competition are:

Niva Shah

  • First Place – Hassan Abbas
  • Second Place – Ashish Soneji
  • Third Place – Gian-Marco D’Andrea

“We are pleased to honor the tremendous work of the 2021 White Dental Beauty and Dental Circle Competition winners,” said Rebecca Haworth-Johnson, Senior Manager Direct Marketing, Optident.

“This year’s competition was highly successful, and we look forward to the 2022 competition, which we intend to expand outside of the United Kingdom.”

Hassan Abbas

Manufactured by Optident, White Dental Beauty is a professional range of high-quality tooth whitening gels that provide dental practitioners with the versatility and freedom in whitening patients’ teeth and offers patients a professional tooth whitening experience in as little as 30 minutes per treatment.

Containing a patented NOVON® formula, White Dental Beauty enables a fast, optimum whitening effect**. In addition, the ‘Mild’ formulation gives patients with sensitive teeth a professional bleaching experience. White Dental Beauty achieves optimal clinical and aesthetic outcomes, minimises tooth sensitivity, and helps keep teeth hydrated while providing visible whitening results in less than a week.

CompoSite, part of the White Dental Beauty portfolio, offers a custom palette tailored to whitening and restorative cases. CompoSite provides five shades of white, in addition to two flowables, an enamel and posterior. With accreditation and education by StyleItaliano, CompoSite is backed by invaluable teaching methods.

Ashish Soneji

More details about White Dental Beauty can be found here.

*   Source: StyleItaliano

** NOVON® containing gels can produce a similar whitening effect within a shorter time frame, in comparison to whitening using a regular gel. Alternatively, within the same time frame, a similar level of whitening can be achieved with a lower inclusion level of NOVON® (Hyland et al., 2014).

Gian-Marco D’Andrea

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